The Adidas Ultraboost 22 Magic Grey is a popular running sneaker that offers comfort, style, and performance. This shoe features a magic grey colorway, which is a versatile and sleek option for runners of all styles. The Ultraboost 22 is known for its responsive cushioning and lightweight design, making it perfect for long-distance runs or everyday wear. The shoe incorporates Adidas' signature Boost technology, which provides a high level of energy return and comfort with each step. The upper is constructed with Primeknit material, offering a snug and supportive fit that adapts to the shape of the foot. Additionally, the shoe includes a Torsion System for added stability and a Continental Rubber outsole for exceptional traction.
“You can’t cut costs to try and come up with something, so we were going to spend the money to make sure this was a success,” Eales said. “This was something the fans can be proud of, the club could be proud of, something that could rival the soccer ball of Charlotte FC – and I think we’ve hit gold.”
This was something the fans can be proud of, the club could be proud of, something that could rival the soccer ball of Charlotte FC and I think we ve hit gold. We are proud to present The 17s Kit, which is dedicated to our loyal supporters who have stood by the club from day one, Atlanta United President and CEO Garth Lagerwey said.
Additionally, the shoe includes a Torsion System for added stability and a Continental Rubber outsole for exceptional traction. With its combination of style and performance, the Adidas Ultraboost 22 Magic Grey is a top choice for runners looking for a reliable and stylish shoe..
Atlanta United Unveils The First Official Mascot In Club History
April 1 marks an exciting watershed moment in the history of Atlanta United as the club announced the unveiling of its first-ever official mascot.
“We’re proud of what we’ve built at Atlanta United, but one area I think we really missed a trick in is a mascot,” club president Darren Eales said. “We knew that we’ve got to compete in the global game and that means finding a mascot. And we knew that this was the right time to tackle the project that’s crucial to our club’s brand.”
The club conducted a thorough ideation process to develop the concept, as the video reveals. Eales led more than a dozen brainstorming sessions with a variety of staff that included a wide range of personnel from business operations to seasonal assistants. The team hired an esteemed third-party consulting firm, the Portland Five, to vet the name and ensure the delivery.
The project comes in Atlanta United’s sixth season in MLS as the club looks to join the high-ranking, notable mascots of other MLS clubs. Nashville SC has Tempo the Coyote that pays homage to a wandering, homeless canine. Orlando City SC has a bulked-up lion named Kingston.
Even Charlotte FC, the expansion club in its inaugural MLS season, has a mascot: Minty, a soccer ball with a face on it, an innovative idea that Eales particularly drew inspiration from.
“We wanted to have something that would embody Atlanta United as a club, just like Charlotte FC managed to do with their mascot,” Eales said. “Something the fans instantly took a shine to, something that really embodies their brand.”
Eales’s team approached the process willing to dedicate whatever resources they found necessary to create a thoroughly researched and sophisticated design. As Eales learned during his time in the Premier League with Tottenham Hotspur FC, to make a name for your club in the global soccer market, the club had to make this kind of project a high priority.
“You can’t cut costs to try and come up with something, so we were going to spend the money to make sure this was a success,” Eales said. “This was something the fans can be proud of, the club could be proud of, something that could rival the soccer ball of Charlotte FC – and I think we’ve hit gold.”
April 1, 2022 will go down in club history as the day Atlanta United introduced the new mascot: Trainy McTrainface. And not only did the club find gold – he's also got a nice caboose.
Happy April Fools' Day!
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